Sales courses are constantly being run in different cities all around the world. But with so many courses and so many experts to learn from – how do you chose which one is right for you?
First things first: The first thing to consider when choosing your sales seminar is to think about who you are and what specific skills you need for your area of business or employment. Obvious ly there is a difference in the skill set required to sell over the telephone compared with face-to-face sales, and a difference in the techniques required to sell to a completely cold lead and someone you already have a relationship with.
The foundations: Having said all that, the basic foundation of your selling skill is the same whatever field you are in and whoever you are dealing with. Mastery of these basic skills can make a massive difference in your business or career and can guarantee you a great income for the rest of your life.
Learn from the best: No one person lives long enough to learn everything they need to know. In order to be successful we all need to learn from people who have already had a lifetime experience and learning in that field. That is why to become successful in the world of sales you need to learn from the best – people who have already mastered the skills you need and are able to pass them on.
Who is going to train you?: It is vital when choosing sales courses that you look into the history of the trainer so you really get an idea of what you can learn from them. Key things to look at are:
- Their sales history – Who are they and what have they done in the past in the world of sales?
- Their training experience – There is a difference between ‘doing’ and ‘teaching’. Does the trainer of the course you are looking at have experience of transmitting those skills?
- Look at testimonials from people who have attended one of these courses before.
One such world class leader of sales courses is Brian Tracy. Brian has helped over 4 million people to achieve their goals and is a world renowned sales trainer. Brian Tracy will only be speaking once in the UK in 2010 due to his global demand but you can reserve your place at: [http://www.MeetBrianTracy.info]. You can also pick up your free audio download where Brian Tracy shares his advice on how to cultivate one of the most important foundations of good sales skills – your self-confidence.